I write content that moves people.

I led content design and wrote UX/UI copy for software TerraCycle's partners use to build their own recycling program in minutes.

I planned, researched, and wrote a "magalog" that has been an extremely effective sales tool for  Creative Dining Services. 

I strategized and created the content (including SEO keywords) for a webpage that supports TerraCycle's goal of building trust with its audience. 

I provided content strategy for a campaign to re-engage TerraCycle's community recyclers. It led to 2,800 signups within 2 months.

As the principle ghostwriter for Tom Szaky, I've written dozens of impactful pieces published in major media outlets, leading to millions of views.

I wrote the script for a B2C video ad for Zero Waste Boxes. In paid advertising, it achieved an impressive 4.0 return-on-ad-spend (ROAS)!