I'm a Content Designer & Strategist with a background in advertising and digital marketing. I align organizational goals with audience needs to write content that moves people.

I studied healthcare marketing and started my career in the advertising industry. I strategized and executed successful digital marketing and content marketing campaigns for B2B automotive, medical device, and more as well as non-profits and B2C brands. 

I've since moved into an in-house marketing role, where I've focused into technical and long-form content, such as UX copywriting, SEO-informed webpage writing, CEO ghostwriting, and more. I also set company style. In this role, I've been instrumental in improving audience size, engagement, and sentiment.

Specialties include:

• Long-form content
• Content strategy
• Content design/UX copywriting
• SEO-optimized web content
• Website audits & content
• Ghostwriting
• Technical writing
  
• Setting brand style

Other skills include:

• Cross-channel campaigns
• Social media content
• Email content & campaigns
• Video scripting
• Ad copy
• Blogs

I'm a strategic, customer-journey-centric thinker. While I can certainly create successful one-off campaigns and pieces of content, my skills shine when I contribute to the bigger picture. 

I'm an energetic team-player, a kind and uplifting teammate, and a writer who takes my pride in my work, from the smallest bit of microcopy to an entire content ecosystem. I like to work with people who treat others well and give constructive feedback. I like to work with companies that care about people and the planet.